About PHYLLIS REIN

Phyllis Rein is a respected trade show producer, entrepreneur, and industry leader with more than 30 years of experience in the fashion and footwear industries. Her career began in luxury retail at Cignal and Bloomingdale's Fur Vault, where her exceptional sales achievements earned her the distinction of "Million Dollar Baby" and established her as one of the company's top sales producers.

In 1989, she joined the Fashion Footwear Association of New York (FFANY), where she quickly advanced to Executive Vice President. During her tenure, she produced major industry trade events, led strategic initiatives, and played an instrumental role in the acclaimed "FFANY Shoes on Sale" a fundraising event, which raised more than $50 million for breast cancer research and education.

Building on decades of industry expertise and relationships, Phyllis founded Footwear Show New York Expo (FSNYE) in 2019. Under her leadership, the woman-owned B2B trade show organization has become a premier marketplace for the footwear industry. Held twice annually during New York City's Market Weeks at the iconic Park Lane New York Hotel, FSNYE brings together footwear, handbag, and accessory brands with retailers and buyers from around the world in a sophisticated showroom environment designed to foster meaningful business connections.

Known for her strategic vision, operational excellence, and relationship-driven leadership, Phyllis has earned the respect of industry peers for her ability to create opportunities that connect brands, retailers, and buyers while helping businesses grow and thrive. Her commitment to innovation, collaboration, and service continues to shape the success of FSNYE and strengthen the future of the footwear industry.

Based in New York, Phyllis remains passionate about building community within the industry and providing a dynamic platform where business, creativity, and opportunity come together.